Newsletters and Avoiding Spam Filters
There’s no point in me repeating what some genius already said (actually, that’s the whole point of my business, but let’s pretend for a minut...
Author: lloydbrown
Why Are We Here?
One retailer concern that keeps coming up is the swing of customer purchases moving directly to the manufacturer. Technology allows the manufacturers to reach t...
Think Big
Store Planning for Deep Pockets This column makes certain assumptions about your business model. One of these assumptions concerns the expected sales volume of ...
Choosing Partners
Know Who and Why Whether you’re still in the planning stages or looking for an option to grow your business, one option you might want consider is bringing in a...
Choosing Partners
Know Who and Why Whether you’re still in the planning stages or looking for an option to grow your business, one option you might want consider is bringing in a...
Hands-Off Ownership
Owner, Yes. Operator, No. People often ask me about the concept of opening a game store and keeping their day job. Most often, people in this group have a highe...
The Many Jobs of a Game Retailer
And you thought it was only one When you work for somebody else, you usually have one job. You might be a salesman or an IT professional. The company employs ot...
Zoom Out
Where is your attention focused? “Should I put the sparkly dice next to the pearly ones?” The question reveals a microscopic look at one aspect of your store’s ...
The Shoestring Game Store Model
Opening a Store without Breaking the Bank Before we even begin, let me point out that I do not recommend this business model for most people who want commercial...
Site Selection
Choose Your Space Carefully You have two opposing desires when selecting a location: cost and attractiveness. High traffic count is attractive but expensive. Lo...